Music & Digital Signage to Enhance Customer Sentiment In-Branch: A Banking White Paper
Actionable data in this white paper includes:
- For banks to achieve a full in-store brand experience, customers demand an environment that appeals to multiple senses.
- Combining music and digital signage creates a powerful multi-sensory experience that benefits customers and employees, while boosting revenue and maximizing ROI.
- In-branch music has been proven to reduce stress, increase affinity, and boost engagement.
- The proper use of signage not only engages the visual sense, it provides a number of bank-specific advantages.