Christmas Music 201: Using Science to Build the Perfect Holiday Playlist

It doesn't take a Christmas miracle to build the perfect holiday playlist. Businesses can use some proven science to help them achieve the ideal holiday music mix in 2020.  If you haven't already read our blog post "Christmas Music 101: Yes, Virginia, You Should Play...

Christmas Music 101: Yes, Virginia, You Should Play Holiday Music in Your Business

Many retail businesses are wisely choosing to delay the start of the holiday shopping frenzy until after Thanksgiving. In 2019, we saw the likes of Nordstrom, Barnes & Noble, REI, Marshalls, IKEA, and Crate & Barrel all stay closed on Thanksgiving. In 2020,...

Lessons from Goodwill: Continuity is King When it Comes to Audio

One of the keys to building any successful brand is presenting a consistent message to customers. Having them encounter the same tone at every point of contact goes a long way toward building not only trust, but affinity. That’s the case for more than just signage and...

Music Strategies for Restaurants

Photo from Custom Channels client Bub's San Diego/Bub's @ the Ballpark A recent article in the Wall Street Journal caught our attention about music for business. It was titled How Restaurants Can Win Back Customers: What Research Reveals. Among the strategies listed...

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Music and Employee Retention

At Custom Channels, we aim to provide music that engages customers and employees alike. We not only strive to be the best music choice for your business, but also the best partner choice. Our staff of music and brand professionals understands the impact that music can...

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